Six Tips for Getting Started in Direct Selling

Are you feeling the pinch in the run up to Christmas?

As the purse strings tighten in the run up to the big day, things can get pretty tight for working mums. However, help is at hand with direct selling – a great way to set up your own business, boost your income and sell products you love.

Direct selling is any form of selling outside a fixed retail environment.  With over 400,000 direct sellers in the UK, this thriving industry is worth in excess of £2 billion to the UK economy. Very simply it works like this – you choose a direct selling company (think Avon, Pampered Chef or Barefoot Books), sign up and can begin selling their products to your friends, family, colleagues or neighbours. You then get paid a percentage of the value of the sales you make.

Direct selling is incredibly flexible and you can work as many hours, when and where you choose, to fit around your own life and commitments. Starting your own business is simple and cheap – usually no more than £100 for a starter kit. When you start direct selling you are effectively running your own business, so it’s very much a case of what you put in you get back out, as well as giving you a level of flexibility that standard 9 – 5 jobs often just can’t offer.

The Direct Selling Association (DSA) was established in 1965 and is the recognised trade body for direct selling companies in the UK. So, what are you waiting for?  Read the DSA’s top tips for getting into direct selling and experience the flexible, friendly and fun world of direct selling for yourself this Christmas.

Top tips for getting into direct selling:

  • Pick a product that you will enjoy selling – there are products to suit every working mum. Your passion will shine through if you love a product and will make it much easier to sell.
  • All DSA members sign its code of conduct which ensures members are ethical, so if you are thinking of getting started in direct selling always look for a member company. The DSA website has a full list so is a good place to get started: www.dsa.org.uk
  • Direct selling is based principally on face-to-face contact with customers; therefore you must be a people person! People are your greatest asset, so always show respect and be ready to offer your help to whoever needs it.
  • Expect that not everyone will says yes – you will often hear the word ‘no’, but this does not mean failure.  Think of it as another reason to move onto the next ‘yes’. Your persistence will pay off.
  • One of the main attractions of direct selling is the flexibility it provides, 82% of sellers work part time, but it is entirely up to you. Your working pattern can be just a few hours a week or, for some, a full time occupation.  Choose the hours that suit you and your lifestyle.
  • Be proud of your achievements, and the fact you have joined a strong community of 120,000 working mums who have become direct sellers through the DSA.

Author – Lynda Mills, Director, The Direct Selling Association

Don’t forget to check out all the latest jobs for mums on our website too!

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