Posts Tagged “Small Business”

Organised OfficeWhat’s the one thing all successful business owners have in common? Exceptional organisation skills.

If this is one area that is letting your company down, you must take the steps to organise your workload, resources and staff to create a more productive enterprise. Read how to improve your business’s organisation.

A Proactive Approach

Are you taking each day one step at a time? If so, you might be reacting to a situation rather than preparing for it. As a result, resolving issues can take longer and can slow down your business. Embrace a proactive approach, so you can identify what you will need to do before you need to it. Know exactly what you will have to do tomorrow, and aim to identify any potential issues early on so you can develop an appropriate response.

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Online BusinessSo, you’ve decided to set up a small business to run from home? It’s certainly going to give you the flexibility and freedoms to juggle your busy life, but don’t assume that it’ll be an overnight success.

There are lots of things to think about when starting a company, including getting yourself a website – that all important digital shop front, which should bring in customers and revenue. How do you get your site noticed in the massive internet world, and stand out from your nearest competitors?

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Working from HomeWhen you are setting up your home office, you want it to be a productive environment that will help you to complete your work effectively. It could mean having a comfortable desk chair or making sure it is in a quiet part of the house.

There are also other factors apart from your work space, such as how the technology you will be using, will help your business succeed. Choosing the right technology is vital if you are to make your company work. Here are a few ways you can ensure your technology is right for you.

Evaluate Your Needs

Before you can decide on the level of technology you need, it is important that you assess what those needs are. A lot of your needs will depend on the work you will be doing. If you are a graphic designer or video editor, the chances are you will need a fairly high specification computer to accomplish your tasks. You can either buy a new computer or you can upgrade your existing system from companies such as Offtek.

You will also need to work out what technology and software your clients will be using so that you can ensure compatibility and easy migration of the finished product.  

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Working MumFor many mothers with young children, the idea of working Monday through Friday 9-5 outside of the home is neither feasible nor desirable.

Child care costs can often eat up a large portion of the woman’s salary, leaving her with little cash left over and little time to spend with the kids. This is a big part of why so many moms choose to work from home and follow their career goals from their own home office.

Of course, this means you need to be doing a great job of marketing your business and services. A website is an absolute must nowadays, not just as a marketing/advertising tool but also as a way to communicate with customers and educate them on your offerings. The web host you choose will have a large impact on how successful your website is, which is exactly why you want to be sure you take the time to choose the right host.

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Business to Business SalesBusiness to business sales are sales from one business to another, whereas business to client sales (sometimes known as business to people sales) are sales from the business to an end user.

The supply chain of most industries involves both steps; business to business sales provide retailers with a supply of stock and retailers, in turn, sell directly to customers. There are a few businesses who offer both services, but most fall strictly into either one category or the other.

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Marketing DashboardA marketing dashboard is a great way to get the best return on investment on your marketing budget. At the end of the day, it comes down to results; leads and sales. You must be able to show value for money and get value for every dollar spent on marketing. The only way to get value for money is to ensure marketing dollars are being spent in the right way.

For example, on the marketing channels providing the best results.

But, how do you know what’s works and what doesn’t? How do you tell which elements of your campaign are the cash cows and which are the dogs? The best way to keep track of every element of your marketing strategy is with a marketing dashboard.

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Untitled designHere at WFM, we’re really excited to tell you about Leonie Dawson’s new business and life planners which we recommend to take your business to the next level in 2016.

Take a look at Leonie on social media; we love her amazing insight, creativity and quirkiness (plus she’s an uber successful millionaire business woman so is definitely someone to aspire to).

The 2016 Create Your Shining Year Biz & Life workbooks and brand spankin’ new weekly planner are incredibly popular & useful tools to help you plan out & make happen your most incredible year in life or business (or both!).

Over the last seven years, thousands of women have used these goals workbooks with the most amazing results. It’s the best planning tool available to help you make your year your most exceptional yet!

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Untitled designNo matter what business you’re in, productivity and efficiency are the key factors to success.

Video conferencing has evolved to be a powerful tool for every industry, useful in any department or organisation where meetings take place, for example, human resources, manufacturing, training, marketing, sales, finance, as you can see video conferencing has many areas where it is an asset.

Applications of Video Conferencing

There are such a wide variety of applications when it comes to implementing the use of video conferencing in business, however the most common are to connect and interact with others, negating the need for travel, bring in remote bodies for consultation or training purposes, receive information in real time from place or location, making a presentation to vendors, clients or customers, and for interviewing purposes to list only a few.

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Untitled design (100)As the infographic shows, small businesses are prevalent throughout the entire UK.

In fact, the UK thrives on small businesses, and it is clear that their growth and success impacts our economy considerably. Although the majority of small businesses are situated in the affluent city of London (17.8%) and South East (16.16%),1 overall, small businesses employ 52% of employees across the UK. Many thanks to Everline for providing this useful infographic which illustrates small business distribution in the UK.

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Untitled design (99)Have you got a great business idea but unsure on how to best write a business plan? To make the most of your idea, you need to be able to communicate it effectively to potential investors, clients and employees – you need a solid business plan. Once you have a plan, you have the road map for your business and can clearly show anyone who is interested what your company is all about, your plans for the future and how you plan to grow revenues.

With this in mind, this infographic courtesy of SurePayroll will help you put together a great business plan, including everything you should include, as well as how to make it succinct and engaging.

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