Unemployed and over-50s grab financial lifeline offered by direct selling
An article in The Independent today explains how more over-fities are cashing in on opportunities offered by direct selling companies to boost their earnings or supplement their retirement income.
“Direct selling is face-to-face selling outside a normal retail environment, either on a one-to-one basis or at specially held parties. Companies such as Betterware, Herbalife and Avon use direct sellers.
It is certainly big business. The industry is worth £2bn annually to the UK economy with more than 400,000 people selling products this way. Direct sellers can often earn more money by recruiting other people to sell products too, and then earning commission on the sales their recruits make.
In most cases getting started requires only a very modest initial investment usually about £100. Sellers are self-employed and so will need to sort out their own tax and National Insurance payments. Another advantage is that hours are flexible and can generally fit around other jobs or family commitments, which is why traditionally, direct selling has appealed to young working mothers. But increased redundancies and the difficulties older people have finding work means recruits are joining at all times of life. The Direct Selling Association (DSA), the trade body that represents the UK’s major direct selling companies, has seen a 29 per cent increase in recruits aged over 50 in the past year. The DSA estimates there are currently 120,000 direct sellers over the age of 50 in the UK, compared with 93,000 in 2009/10…”Read More